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Commerce

Digital Product Management and Operations Program

A program designed to develop skills in digital product management and operations, combining strategy, agile methodologies, and process optimization to drive innovation and create business value.

About the course

The Digital Product Management and Operations Program provides a comprehensive overview of digital product and service management, from strategic definition to implementation and operational optimization.

Through a practical approach, participants develop the skills needed to identify user needs, prioritize initiatives, manage the product lifecycle, and coordinate multidisciplinary teams. The program also covers agile methodologies, continuous improvement, and process optimization to increase operational efficiency, enhance the user experience, and support the organization's strategic objectives.